Mobile Lab — Data Services
Personalized data services for operators, brand and content owners
One of the strongest markets for Flash-based mobile development is in providing rich media data services. These data services offer personalized content or ''channels'' around specialized interests. Content combines graphics, text, animations and data that is consistently refreshed in order to provide a more appealing experience. These data services open the door to subscription based revenue as well as branding and sponsorship based opportunities. They feature interactive elements such as quizzes, polls, discounts, coupons and other time-based content.Data services with new revenue opportunities built right in
For operators
If you're working on the operator side of the mobile multimedia business, browse through our Mobile Lab data services and you'll find some of our the answers to the question of how to increase non-voice revenue. We designed our data services experiments to take advantage of inherent interactivity and enable subscribers to initiate a phone call from a data service, initiate an SMS, or send an MMS all while simultaneously promoting operator traffic.For brand and content owners
You'll find data services that leverage and monetize your content or brand while presenting it in an exciting and dynamic new way. Think of it as a combination of magazine, storefront and pitch person all rolled into one convenient package. Get the word out, support your brand message, launch existing content in an entirely new channel, create new content specifically for the mobile lifestyle, target with laser accuracy, and much more.Entertain, inform and sell - right in the palm of your prospect's hand. Now you can initiate communication and trigger a promotional cascade of viral marketing. Best of all, we are developing data services that put users in control. They can set their preferences to what they want and get instant access. No more endless clicking, or fumbling with convoluted drilldowns. Imagine the potential when users experience your content or brand instantly through rich media audio and video experiences with a broadband experience on their phone. Then, imagine the subscription-based revenue you can generate from these data services.
